sixth edition

market-based management

"Without application, the benefits of knowledge cannot be fully achieved." - Roger J. Best

  • Market-Based Management can be purchased in several forms and in different languages as summarized below.

  • Paperback Copy: Online retailers

  • Amazon
    Barnes and Noble
  • Electronic Copy: (for PC, Mac, Kindle or iPad): Purchase at,

  • Instructor Copy: Evaluation copies may be obtained at

  • International Edition: There is also an lower cost International Edition for those outside the US. For more information please contact

  • Volume Purchases: For purchase amounts of 20 books or more, please contact

  • Languages: Market-Based Management is available in Spanish, Chinese and Russia. For more information please contact

  • Marketing-Spanish
  • Spanish
  • Marketing-Chinese
  • Chinese
  • Marketing-Russian
  • Russian